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Piotr Przytula
Summer is a time of slowdown for many companies, but also a moment for reflection. As customers pack their suitcases and drift away from everyday concerns, brands can gain something more valuable...
Jarosław Czyżewski
Studies show that the cost of acquiring a new customer can be up to 25 times higher than retaining an existing one in some industries. At the same time, customer expectations for after-sales...