Wybierz kategorię
Jarosław Czyżewski
LinkedIn is a key social media platform for professional networking, especially if you're operating in the B2B model. It's not only marketers in charge of managing social media who find valuable...
Jarosław Czyżewski
If you work in sales, you have probably come across the concept of lead scoring, which involves the point-based assessment of potential customers. The functionality enabling lead scoring is, for...
Max Vorozhtsov
Email marketing is a powerful tool in any modern marketer's arsenal. It allows you to connect directly with your audience, nurture leads, and drive conversions. To make the most of your email...
Łukasz Kosuniak
Most B2B marketers declare that their most important job is to generate leads. However, we use many definitions of a lead and this can create serious problems in communicating with sales departments...
