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Artificial intelligence is already changing the way B2B companies approach marketing and sales content creation. Time savings are just the beginning. The real revolution begins when AI is fueled with...
You're creating high-quality articles. Publishing case studies, blog posts, and sharing insights on LinkedIn. You’re an expert in your field and you’re giving real value. But… nothing happens. No...
Implementing modern tools like a CRM, marketing automation, or the full HubSpot Growth Platform is a serious investment in business growth. However, not every organization is ready for it. From my...
It doesn’t matter whether you’re a beginner entrepreneur or a seasoned online sales expert. A good CRM can give you a range of invaluable insights that, when used properly, can be turned into real...
In the world of industrial marketing, where direct contact with the customer and expert knowledge play a key role, social media is still often an underestimated channel. Do social media have a...
Implementing the best CRM system alone is not enough to build satisfying customer relationships. A CRM provides opportunities, but it is not a magic wand that changes everything instantly. Success...
Implementing Revenue Operations (RevOps) is not just about technology; it is a fundamental shift in how an organization operates. The success of this process depends on the effective...
Organizational culture is the foundation upon which every company’s activities are built. It can either be fine-tuned to meet its needs and goals or, conversely, hinder its growth. It also directly...
Oracle Eloqua is an advanced marketing automation platform, highly regarded by large enterprises for its rich features, flexibility, and deep integration capabilities. While its price may seem...
Oracle Eloqua is an enterprise-class Marketing Automation system that sets standards in effective marketing communication for large organizations. The extensive customization capabilities to meet...
