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Adam Malachowski
Organizational culture is the foundation upon which every company’s activities are built. It can either be fine-tuned to meet its needs and goals or, conversely, hinder its growth. It also directly...
Adam Malachowski
Oracle Eloqua is an advanced marketing automation platform, highly regarded by large enterprises for its rich features, flexibility, and deep integration capabilities. While its price may seem...
Adam Malachowski
Oracle Eloqua is an enterprise-class Marketing Automation system that sets standards in effective marketing communication for large organizations. The extensive customization capabilities to meet...
Adam Malachowski
The modern industrial sector faces numerous challenges in sales and marketing due to the specific nature of its products and the complexity of its sales processes. Well-chosen, modern...
Piotr Przytula
Adam Malachowski
Oracle Eloqua is one of the first and leading tools in the field of Marketing Automation. It is specifically designed to handle demanding and complex business needs. It is an excellent choice...
Max Vorozhtsov
High-quality customer service is a magnet that attracts and retains clients. At the same time, customers increasingly expect immediate and precise answers to their questions. With the advancement...
Max Vorozhtsov
HubSpot CRM is known for its comprehensive tools that streamline marketing, sales, and customer service processes. In the business world, however, numbers matter more than opinions. It's...
Helena Markowska-Fulara
HubSpot is a CRM loved by marketers. You may have heard this opinion and wondered if it's justified. Will your marketers love HubSpot? And most importantly, will they benefit from its...
Helena Markowska-Fulara
Revolutionary, or even dangerous technology, or just a marketing gimmick? The fatigue surrounding the topic of AI has likely led some to question its true potential. Meanwhile, tools based on...
Jarosław Czyżewski
Studies show that the cost of acquiring a new customer can be up to 25 times higher than retaining an existing one in some industries. At the same time, customer expectations for after-sales...