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Effective marketing and sales in the digital world

LinkedIn HubSpot Lead Generation Digital Selling

Jarosław Czyżewski

Czas lektury: 15 min

Leveraging HubSpot and Sales Navigator for Prospecting on LinkedIn

LinkedIn is a key social media platform for professional networking, especially if you're operating in the B2B model. It's not only marketers in charge of managing social media who find valuable...

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HubSpot CRM

Jarosław Czyżewski

Czas lektury: 12 min

CRM for real results: HubSpot or Livespace?

The primary expectation you are entitled to have regarding the chosen CRM is its high effectiveness, functionality, and intuitiveness. In the CRM providers' market, these requirements are more than...

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CRM

Jarosław Czyżewski

Czas lektury: 6 min

How much does CRM cost?

During the search for a CRM system, sooner or later, the question arises: Alright, but how much does it cost? We understand perfectly that the answer is important for you and may turn out to be...

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B2B Marketing LinkedIn Social selling HubSpot

Piotr Przytula

Czas lektury: 7 min

How to publish a post on LinkedIn with HubSpot? Step by step

LinkedIn is a crucial social platform for B2B companies. It's important to establish a presence and regularly share high-quality posts. Managing a company profile, often across multiple platforms, is...

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B2B Marketing Marketing Automation Lead Generation

Jarosław Czyżewski

Czas lektury: 9 min

Lead scoring. What is it and how to create it in B2B?

If you work in sales, you have probably come across the concept of lead scoring, which involves the point-based assessment of potential customers. The functionality enabling lead scoring is, for...

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CRM

Jarosław Czyżewski

Czas lektury: 5 min

CRM and ERP: Navigating the Synergy for Business Success

In the dynamic landscape of modern business, companies are constantly seeking ways to streamline operations, enhance customer relationships, and boost overall efficiency. Two indispensable tools that...

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CRM

Jarosław Czyżewski

Czas lektury: 7 min

What are the benefits of implementing a CRM system?

When considering the purchase of a CRM system, you are likely wondering whether the benefits outweigh the costs. How will CRM help you, simplify tasks, and directly translate into profit? The...

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CRM

Jarosław Czyżewski

Czas lektury: 10 min

What are the functions of a CRM system?

Managing customer relationships is a part of every company's strategy. However, you may be wondering what exactly a system designed for this process will do. Data management, maintaining contact with...

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HubSpot CRM

Jarosław Czyżewski

Czas lektury: 10 min

The new HubSpot pricing. A simple explanatiation

The HubSpot pricing is a key element for companies planning to implement this popular Customer Relationship Management (CRM) platform. As of March 5, 2024, a new HubSpot pricing has been introduced,...

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CRM

Jarosław Czyżewski

Czas lektury: 8 min

Key Differences: CRM for B2B vs B2C Businesses

The CRM system helps manage customer relationships in both B2C and B2B businesses. However, whether you target your services to businesses or individual customers affects the choice of key features...

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CRM Digital Selling

Jarosław Czyżewski

Czas lektury: 10 min

How to convince salespeople to use CRM?

If you are planning to implement CRM in your company or sales department, you are probably wondering what to do to ensure that sales representatives willingly embrace the new solution. Let's not hide...

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