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Studies show that the cost of acquiring a new customer can be up to 25 times higher than retaining an existing one in some industries. At the same time, customer expectations for after-sales...
What is the most popular communication app in the world? It's WhatsApp! With over two billion active users, your clients are most likely among them. To reach them and gain an effective...
The variety of solutions in the world of CRM systems can sometimes be overwhelming. Businesses often face the dilemma: build their own CRM system or purchase a subscription to a ready-made...
The right level of motivation in a sales team is essential for achieving set sales goals and gaining a competitive edge. Sales directors are increasingly turning to modern tools, including the...
Sales Hub remains a top choice for companies prioritizing high functionality, scalability, and simplicity. However, HubSpot is not the only CRM on the market. To fully understand its potential,...
HubSpot stands out among CRM and Marketing Automation systems for its ease of use and short implementation time. However, using the services of a partner who can help you start using HubSpot can...
Do your company use separate CRM and ERP systems? Or maybe you already have one of them and are wondering if it makes sense to implement the other? It probably won't be a surprise for you to learn...
LinkedIn is a key social media platform for professional networking, especially if you're operating in the B2B model. It's not only marketers in charge of managing social media who find valuable...
The primary expectation you are entitled to have regarding the chosen CRM is its high effectiveness, functionality, and intuitiveness. In the CRM providers' market, these requirements are more than...
During the search for a CRM system, sooner or later, the question arises: Alright, but how much does it cost? We understand perfectly that the answer is important for you and may turn out to be...
If you work in sales, you have probably come across the concept of lead scoring, which involves the point-based assessment of potential customers. The functionality enabling lead scoring is, for...
